itel A100 Launches in India With Durable Design Under Rs 7,000

Itel A100 Debuts in India With Rugged Build

itel on Monday announced the A100 in India, a budget smartphone built to emphasize durability and design. The device arrives after the launch of the A100c, the brand’s first phone release for 2026. It is pitched at the sub-Rs 10,000 segment, with a price starting at Rs 6,799 for the 3GB + 64GB model and Rs 7,499 for the 4GB + 64GB variant. Itel says the A100 is built for a strong and rigid build and carries MIL-STD 810H certification to protect against accidental drops or bumps during regular use. The company also highlights that the rear design mirrors a premium look and feel.

Specs, Features and Availability

In terms of connectivity and software, the A100 runs Android 15 Go and includes UltraLink, a feature that enables making calls or sending messages via Bluetooth to other supported itel phones even without a traditional internet connection. An IR blaster sits below the 8MP rear camera to control home appliances. The handset is 4G-only and pairs with a 6.6-inch HD+ IPS display at 90Hz with a water drop notch housing the 5MP selfie shooter. The smartphone has a 5,000 mAh battery that supports normal usage with a maximum power rating of 10 Watts. The phone has a side-mounted fingerprint sensor to protect sensitive information.

• Display - 6.6 inches, HD+, IPS LCD, 90Hz
• Front Camera - 5 MP
• Rear Camera - 8 MP
• SoC - Unisoc T7100
• Memory/Storage - 3GB or 4GB random access memory (RAM) + 64GB of flash storage (built-in)
• Operating System - Android 15 (Go)
• Network Technology - 4G LTE
• Battery Capacity - 5,000 mAh with a maximum power input of 10 Watts
• Biometric Security - Side-mounted Fingerprint Sensor
• Other Features - UltraLink/IR Blaster
• Colour options - Silk Green, Pure Black, Platinum Gold

For durability assurance, itel offers a free screen replacement if the display is damaged within 100 days of purchase. Availability will be in offline retail stores across India.

The device is positioned as a practical option for those upgrading from feature phones or 3G devices. It appears to have a tad smaller display and more rounded corners than its rivals, which may translate to a different in-hand feel. The A100 is marketed as a continuation of itel’s strategy in the sub-Rs 7,000 space. In related news, 91mobiles will publish a detailed review of the smartphone in a couple of days.